Colorful standard woman

Created in 2017 by designer Tue Deleuran, Colorful Standard is a Danish clothing brand with silhouettes that are as comfortable as they are minimalist. Elle stands out for its commitment to durability, simplicity and quality in basics intended for both men and women. His DNA? A vast color palette, offering a wide range of options from neutral and soft tones to more intense and vibrant shades. His credo? Highlights the use of sustainable materials, particularly favoring organic cotton and other natural fabrics. This approach aims to reduce the environmental footprint of clothing production while ensuring product quality. Concerned about ethics, the label is committed to respecting clean and safe production standards, in collaboration with partners sharing these values. Colorful Standard's focus on creating wardrobe essentials, such as t-shirts, sweaters and hoodies, reflects an ethos focused on durability and timelessness rather than fleeting trends . The brand also uses an eco-responsible dyeing method, which requires less water and chemicals than conventional methods. This approach demonstrates the brand's commitment to environmentally friendly practices at all stages of production. Thus, Colorful Standard embodies the rise of sustainable fashion. The label combines timeless aesthetics, ethical commitment and environmentally friendly materials to offer quality clothing while limiting environmental impact. Chic and sustainable fashion to follow closely.