Tom Ford beauty

Beauty has always been a segment supposed to gain importance in the history of the TOM FORD house. As an organized man, the American designer knew what he wanted to accomplish even before he began to formulate his first red. However, when he founded his eponymous brand in 2005, the Texan designer only offered sunglasses. However, it did not take him long to assert himself: a year later, with the launch of the TOM FORD Black Orchid perfume, he became a major player in cosmetics and more particularly in exceptional fragrances. Heady, chic and intoxicating, the first juice was followed, in 2007, by the presentation of Private Blend , a collection of twelve unisex perfumes which finally established its reputation as a purveyor of highly addictive scents.
It was not until 2011 that makeup made its entry into the house's collections. Prescriber, TOM FORD notably launches the line of genderless lipsticks Boys and Girls, named after fifty women and fifty men the designer admires. Positioned before its time in the niche of global beauty, it plays with notions and perceptions of gender and is among the first to offer makeup products for men in addition to an extremely extensive beard care line. .
In 2019, the designer added a new string to his bow with a skin care range called Tom Ford Research. Developed in partnership with Estée Lauder laboratories (parent company of TOM FORD Beauty), the line focuses on a key ingredient: caffeine, coupled with other active ingredients such as glycolic, lactic and hyaluronic acids as well as extracts. very rare white cocoa and gyokuro, a very high quality Japanese green tea. The goal is simple: to revitalize and illuminate the skin. Currently composed of three products (a serum, a cream and an eye contour cream), the line will expand over time, thus offering a complete offering.